The holidays will soon be here, which means sending out cards to your business partners. After verifying contact information, keep these tips in mind to avoid a faux pas.
Choosing a Card
You’ll want to do more than head to the dollar store and pick up the closest box of cards that you can find. Thicker cardstock lets your readers know that you’ve put thought into your card selection. Furthermore, custom-printed cards add your business name right on the card itself, so your recipients will have no confusion about who sent which card. Finally, avoid humorous cards for business use. Those are best left for personal use.
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Holiday Sensitivity
While you may celebrate Christmas, not everyone else does. Choose a design that’s appropriate for the holiday and winter season in general. When signing your cards, don’t write “Merry Christmas” if you know someone doesn’t celebrate it. It’s a safer bet to wish someone happy holidays or even a good new year if you’re unsure which holidays that someone celebrates. You can also use the happy new year mention as an opportunity to reaffirm your continuing partnership into the new year.
Printing Versus Hand-Writing
There’s no doubt that using a stamp or printing addresses on envelopes is more convenient, but sending out holiday cards is about reinforcing your existing relationships, which requires a sincere touch. Your signature should be genuine; although. Do not simply use a business card in place of signing your greeting card. This comes off as cold and may offend your clients. Similarly, you want to hand address the envelope and use an actual holiday stamp rather than having postage printed at the post office. The stamps you choose should be general and not cater toward a specific holiday.
Delivery
Deliver your cards in a timely manner. This means no sending them off after the holiday. Take the holidays and weekends into consideration. Remember that mail sometimes becomes backed up over the holidays. In fact, sending out your cards closer to November gives your recipients plenty of time to send a card back.
We hope these tips assist you in sending a meaningful greeting this holiday season! THP Creative is your one-stop holiday card shop. We offer many options. Your Holiday Cards can be personalized with a verse of your choice, your name, and a return address for your envelopes, in a variety of colors. Instant proofing makes sure you are satisfied before you purchase. Click the link to see our large selection: http://www.holidaycardwebsite.com/thp/